In this session you’ll learn how to craft a strategy to reach and engage your customers effectively, whether you’re just starting out or looking to strengthen your business, this event
will set you on the path to success.
In this session you’ll learn how to craft a strategy to reach and engage your customers effectively, including:
Defining Your Market: Understand who your customers are and what they need. We’ll guide you in identifying your target market, so you can tailor your products, services, and messaging to meet their specific needs.
Developing Brand Identity: Learn how to create a unique brand that reflects what your business stands for. We’ll help you define your brand’s look, feel, and message, making sure it resonates with your target audience.
Sales vs. Marketing – Creating a Marketing Strategy: Discover the difference between sales and marketing, and how they work together. We’ll help you create a marketing strategy that not only attracts customers but also drives sales, ensuring your business grows.
Nurturing Relationships: Building strong relationships with customers is key to long-term success. We’ll share tips on how to connect with your audience, build trust, and keep them coming back.
Whether you’re just starting out or looking to strengthen your business, this event will set you on the path to success.
This event is part of Innovating Together: Winchester SME Business Success Programme, proudly funded by The University of Winchester, making it completely free to attend.